Rainbow Trout Music Festival

CAMPAIGN

The goal was to develop a festival campaign that would entice new and returning RTMF goers through eye-catching theme graphics that convey the same funky personality of all the previous posters and expressions from the brand. The concept of this campaign centers around the full moon that would take place on the last day of the festival. The theme graphics of course include an illustrated trout, which is a vital piece to RTMF visuals.